Augmented and Virtual Reality in Real Estate and Property Sales
See the property from a virtual lens.
Drive Business Growth Through Virtual Reality
Imagine showing someone around a portfolio of homes from the comfort of your office, or guiding a client through a new design where they could experience the space, light and feel of a room – virtual and augmented reality offers experiences like no other, allowing people to conceptualise and understand what’s difficult to imagine from a picture or detailed description.
How ClassVR Can Be Used in Real Estate
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Career Training
Our Xcelerate Headsets include EduverseCTE, a training solution, helping your entry-level employees develop core skills needed to succeed.
Interior Design Creation
Design your client’s dream home in just a few seconds using EduverseAI.
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Immersive Experience
Show your clients’ dream home without leaving the office. Upload staging photography onto the headset and give clients a full immersive experience of their future home.
Benefits of Virtual Reality for Real Estate.
Enhance Experiences
ClassVR offers real estate industry professionals an easy, quick and affordable way to support the sales process with VR, enhancing customers’ experience and maximising opportunities to explain concepts and spaces.
Visualise a Concept
ClassVR makes it so much easier to visualise your interior designs in the most realistic sense. Upload your designs and view through our Xplorer headsets. Want a design but not sure how to draw it, use the AI tool.
Save time and cost
Virtual reality property tours save time, effort and money and are proven to increase ROI on house viewings. ClassVR can be used across the entire real estate sector from estate agents and construction companies to architects and interior designers.
Frequently Asked Questions
What is VR in real estate?
Virtual Reality (VR) in real estate is a technology that allows buyers and renters to explore properties in immersive 3D environments without physically visiting them. Using VR headsets or even web-based 3D tours, users can walk through homes, apartments, or commercial spaces, view layouts, and experience a realistic sense of space.
What is AR in property sales?
Augmented Reality (AR) in property sales is a technology that overlays digital information onto the real world, helping buyers and renters visualize properties in new ways. Using smartphones, tablets, or AR glasses, users can see virtual furniture, design changes, or structural modifications directly within a physical space.
Key uses of AR in property sales:
On-Site Assistance – Buyers can scan a space and access additional information, such as square footage, amenities, or energy efficiency data.
Virtual Staging – Add furniture, décor, or finishes to empty rooms to help buyers imagine the space.
Interactive Floor Plans – See how layouts and room dimensions work in real life.
Renovation Previews – Visualize remodeling, paint colors, or flooring options.
Enhanced Marketing – Make property listings more engaging and interactive.
How does VR/AR technology work in real estate?
VR (Virtual Reality) and AR (Augmented Reality) use digital technology to enhance the property viewing experience, helping buyers, renters, and investors explore spaces in ways that go beyond traditional photos or videos.
How VR works:
- VR creates a fully immersive 3D environment of a property.
- Users wear a VR headset or use a 3D-enabled device to “walk through” the property, exploring rooms and layouts as if they were physically there.
- VR can include interactive features, like changing furniture, wall colors, or flooring.
How AR works:
AR often enhances on-site property tours, allowing users to visualize renovations or staging.
AR overlays digital objects or information onto real-world spaces using smartphones, tablets, or AR glasses.
Buyers can see virtual furniture, design options, or floor plans directly in a physical room.
Why are real estate agents using VR and AR?
Real estate agents use VR (Virtual Reality) and AR (Augmented Reality) to enhance property marketing, improve client experiences, and close sales faster. These technologies allow buyers to explore properties in ways that traditional photos, videos, or brochures cannot.
Key reasons agents use VR and AR:
Cost and Time Efficiency – Reduce the need for multiple physical visits or staging expenses.
Virtual Property Tours – Let clients view homes remotely, saving time and travel.
Virtual Staging – Showcase empty or under-construction properties with digital furniture and décor.
Interactive Experiences – Enable clients to customize layouts, colors, or furniture in real time.
Competitive Advantage – Stand out in a crowded market by offering innovative, tech-driven experiences.
Better Decision-Making – Help buyers visualize spaces clearly, reducing hesitation and speeding up sales.